Foxxum & rlaxx TV Bid to Conquer the Avod Market
Linear television experience with video-on-demand comfort.
As one of the world’s leading developers of Smart TV apps and platforms, Foxxum knows exactly what a good streaming service needs. With the experience and knowledge of user’s video content consumption, the founders of Foxxum have now launched their own free video streaming product rlaxx TV.
rlaxx TV combines the advantages of a linear television experience with flexible video-on-demand comfort. The content in the rlaxx TV app is presented in theme-based channels, which viewers can simply tune in to avoid long search times. Moreover, it’s possible to skip content by fast-forwarding and rewinding within the channel. Viewers can also access individual videos from the programming at any time in the on-demand section of the service. These features combine the relaxed enjoyment of linear TV with the individuality and precision of video-on-demand, in just one app.
The channel offering, which includes anything from music, sports, kids, lifestyle to adventure as well as international feature films, mainly stems from Foxxum’s extensive content partner network, which expanded over the years and is constantly growing. rlaxx TV is financed through advertising and is therefore completely free for viewers to enjoy.
Through the connection to the sister company Foxxum, rlaxx TV is available from day one in Germany, Austria, Switzerland and UK on Smart TVs from Hisense, Medion, Metz, Sharp, Telefunken, TCL, Toshiba, Vestel, and many more. Currently reaching about 25 percent of the Smart TVs in each of these European markets, rlaxx TV will soon be launched in further countries and all Foxxum-enabled Smart TVs worldwide.
As its official app development partner, Foxxum will also support rlaxx TV in their multiplatform strategy that embraces all OTT devices. At the end of November 2020, rlaxx TV will be launched on Amazon Fire TV. Further apps for other smart TVs, media streamers, mobile phones, tablets, games consoles, desktops and laptops will be released in the next months.
Vevo Scales its Offering by Partnering with Foxxum
New York, October 26, 2020: Vevo, the leading all-premium music video platform, today announced a partnership with Foxxum, an innovator in cutting-edge Smart TV solutions for TV manufacturers and content providers. The agreement will make Vevo’s unparalleled premium music video content catalog available on over 20 million Foxxum-enabled devices.
The partnership will bring the Vevo catalog to a broad array of smart TVs managed by Foxxum in North America, Europe, Australia, and South America. Vevo will retain full editorial control of its content, with audiences having access to localized and global content dependent on geographic location.
“The addition of Foxxum as a smart TV scaling partner is a significant effort in our OTT strategy,” said Bernarda Duarte, VP Business Development, Vevo. “With the vast scale provided by Foxxum’s network of television partners, we will have the opportunity to deliver our library of music videos and original content to even more viewers around the world, tapping into key growing markets, and expanding our efforts around returning music videos to the living room.”
Foxxum specializes in tailor-made smart TV solutions which are developed in close collaboration, with their customers, at all stages of the global consumer electronics value chain, from silicon vendors through to Device Manufacturers (OEM), CE brands, TV operators and Content Providers.
“We are delighted to collaborate with Vevo. Our users will now be able to enjoy Vevo’s brilliant music video experience on their smart TVs and watch the great variety of high-quality music video content offered in their application. This is a significant addition to our premium app catalogue, and we are certain that our footprint and platform’s user experience will enhance Vevo’s global audience”, says Ronny Lutzi, CEO at Foxxum GmbH.